AZORTE has launched its Autumn Winter 2025 campaign, “You’re Not Mid, You’re Just in the Middle of Your Story.” The campaign targets Gen Z, who often feel pressure to avoid being seen as “mid.” Featuring Khushi Kapoor and Vedang Raina, it reframes “mid” as a stage of growth and self-discovery, not mediocrity. A Campaign Rooted … Read more
Polycab India has unveiled a powerful new festive campaign that puts the spotlight on the unsung heroes of India’s celebrations — electricians. Anchored by a masterbrand TVC, the campaign emphasizes safety, joy, and national progress, while showcasing Polycab’s role as a trusted name in electrical products. Celebrating India’s Festive Spirit The TVC beautifully captures … Read more
The Jewel Osco Weekly Ad (October 8 – October 14, 2025) is now live, offering shoppers across Illinois, Indiana, and Iowa exciting savings on groceries, household essentials, and fresh food. Whether you’re meal planning, searching for BOGO offers, or looking for weekly grocery discounts, this flyer helps you plan smarter and save more. Why Check … Read more
India’s leading audio brand boAt has launched a vibrant festive campaign titled “Upgrade to boAt”, featuring none other than Falguni Pathak, the undisputed “Dandiya Queen.” The campaign captures the energy of Navratri celebrations and blends it with boAt’s promise of powerful sound and innovative products. Falguni Pathak’s Perfect Festive Fit Falguni Pathak is synonymous with … Read more
If you’re planning your shopping list for this week, the Lidl Weekly Ad Preview (September 24 – September 30, 2025) is here to help you save big. Lidl, one of the fastest-growing grocery chains, is well known for its budget-friendly prices, fresh produce, and weekly special buys. Whether you’re stocking up on everyday essentials or … Read more
CRED, known for its unconventional and often absurd advertising style, has once again grabbed attention with a bizarre new campaign. This time, Bollywood choreographer and director Farah Khan is at the center of the spectacle, starring in a surreal AI-powered commercial that has left viewers both amused and unsettled. The ad continues CRED’s long tradition … Read more
Ranveer Allahbadia, popularly known as BeerBiceps, has staged a bold comeback in the advertising world with a quirky, self-aware campaign for boAt’s wireless power bank. The YouTuber-podcaster, who faced intense public scrutiny following the controversial India’s Got Latent episode six months ago, is once again back in the spotlight—this time by directly addressing the elephant … Read more
The Sydney Sweeney jeans ad by American Eagle has become one of the most talked-about fashion campaigns of 2025. Starring Hollywood actress Sydney Sweeney, the ad was meant to promote denim with a playful word-pun, but it quickly stirred controversy online. Here’s a detailed breakdown of the ad, the public reaction, and how the brand … Read more
As India steps into its biggest festive season, ride-hailing platform Rapido has rolled out two special ad campaigns — #AeHaloWithRapido for Navaratri and #RapidoSohaay for Durga Puja. With millions of devotees and revelers heading out for pandal hopping, cultural events, and garba nights, traffic congestion is a common worry. Rapido aims to solve this by … Read more